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The Learning Conference 2003

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Presentation Details

 

Designing Subversive Images on the Margins

Marianne Grey.


In this paper I will argue that International students in an undergraduate Business degree in an Australian university can present their own representations of the world by resisting preferred modes of teaching and learning in their academic learning community. In a project-based communication course this resistance is demonstrated by the students' appropriation of a persuasive task which is often associated with the marketing discipline. In this instance it is realised as innovative visual design where the students express their social and political action and interaction. This approach not only creates alternative cultural possibilities for International students but challenges the emphasis on core discipline knowledge. It also highlights the changing nature of communication practices in academic settings.

Presenters

Marianne Grey



Marianne Grey is a Lecturer at the School of Business, Higher Education Division, Swinburne University of Technology, Victoria, Australia.

Keywords
  • Design
  • Visual images
  • Political action



(30 min Conference Paper, English)