Life skills for making a living in the third world business
market
Dr Linda Niehaus
University of South Africa
Dr MP van der Merwe
Rand Afrikaans University
IE Walters
South Africa
(Authors in alphabetical order, equal contributions)
Research problem and aim: Within the contemporary South
African context, as a result of the accelerated rate of conditions
such as social change, unemployment and poverty, new and even
higher demands are being placed on many individuals to make a
living. It is therefore not surprising that increasingly more
individuals start their own informal businesses; in particular,
entrepeneurs in the third world business market. The burgeoning
third world entrepeneurships include taxi services, stokvels,
spasa shops, shebeens, hawkers and professional beggars. Focussing
on professional beggars, this type of entrepeneurship seem to
involve in particular the identification and exploitation of
opportunities or certain circumstances which would enable individuals
to address their basic needs for survival and to ultimately experience
some level of quality of life. Although these entrepeneurs do
not have any products to sell, they purposefully seem to rely
on and employ certain learned behaviours in order to obtain monetary
awards and to beat rival entrepeneurs at their own game. In fact,
this type of entrepeneurship seem to involve even more uncertainty
and creative opportunism than other third world entrepeneurships
which demands a wide range of life skills enabling individuals
to cope successfully with daily demands. Bearing this in mind,
the purpose of this paper is to address the following issues:
How do different types of professional beggars, as third world
entrepeneurs, make a living. What life skills do they use to
cope with daily demands? How do they experience making a living
in this manner? How could they be equipped to make a better living?
Research design and methodology: A qualitative, explorative,
descriptive and contextual research design was used for purpose
of this research. Professional beggars were purposefully included
in the sample. Data gathering methods included observation, videotaping
and phenomenological interviews during which one central question
was posed: What do you do to make a living? Field notes were
used to capture data.
Research findings: The results indicated inter alia
that professional beggars whose life skills included manipulative
and/or intimidative behaviour, survive better than their rivals.
Conclusion: Based on the findings obtained, life skills
were identified which endorse and enhance the survival of professional
beggars as entrepeneurs. Guidelines are proposed for equipping
these entrepeneurs to make a better living.
Theme: Worlds of Learning: Globalisation and Multicultural
Education
Biography: Linda Niehaus
Dr Niehaus has a Doctorate in Psychology of Education and
is currently employed as a researcher in the Faculty of Education
at the University of South Africa. She is author and co-author
of a number of articles, monographs, research reports, etc. and
her research work has received international recognition. In
addition, she provides supervision to postgraduate students as
well as, professional advice and guidance to co-faculty members
with respect to various aspects of educational research, to writing
scientific articles and the use of computer software. She actively
presents papers at national and international conference.
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